Training Unit

Training Unit

Training + Affordable Prices = Export Advantage

Training Unit

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Exporter Training is one of the major functions of a Trade Promotion Organization like exporTT Ltd. This function involves planning and coordinating the execution of relevant training programmes which build the capacity of exporters to increase export competitiveness, develop new exporters and increases access to new markets.    Training is not an end in itself but is a required ingredient to ensure competency is built to achieve the exporTT’s goal of developing a sustainable and diversified export sector for Trinidad and Tobago.

exporTT’s Training Unit focuses on building the capacity of Trinidad and Tobago Exporters to master the essentials of an effective export strategy.   Whether it’s guiding new Exporters or updating existing Exporters, all our initiatives are designed to equip Exporters with the skills to win new business in international markets and/or generate export leads.

We can be contacted directly at:  483-8311


Through a delicate process of conferring with clients, operational units, the Ministry of Trade and Industry (MTI) and Unit Research, the Training Unit develops a suite of public enrollment training programmes it would focus on in any fiscal. Sample programmes offered include:

New Exporters

  1. Export Basics: Getting Started
  2. Generating Export Leads
  3. Identifying and Assessing Export Markets
  4. Introduction to Export Marketing
  5. Introduction to Export Pricing
  6. Formulating an Export Plan
  7. Sector related Intellectual Property Clinics
  8. Packaging and Labelling for Export Markets
  9. Product and Process Standardization for Food Processors

Existing Exporters

  1. The Art of Conducting and Analyzing In-Market Research for Exporters
  2. Export Marketing
  3. Writing a Proposal for Grant Funding & RFP’s
  4. Crafting an Impactful Company Profile
  5. Costing & Pricing: Analyzing the Numbers
  6. Converting Trade Show Leads to Sales
  7. FSPCA Preventive Controls in Human Food
  8. 30 Minute Sales Pitch
  9. Mastering Customer Service for Exporters
  10. Differentiation: Through the eyes of your customer

Interested in an In-company Training Programme

exporTT’s Training Unit also offers Exporters the flexibility and convenience of having in-company training for selected workshops delivered at a location of your choice.  These workshops are tailored training interventions which are crafted to meet the needs of your organisation. Choosing an in-house training session means:

  1. Convenience – You are in control of the schedule
  2. Customization  – Facilitators and staff can openly and confidentially discuss specific organizational challenges
  3. Value for money – training and travel cost savings
  4. Team Building – Staff members get to work together for the duration of the programme

To enquire if an in-company programme is possible or to request an in-company programme, please contact the Training unit at 483-8311.

exporTT’s Training unit works through a number of experienced senior experts who go beyond theory and possess an intimate understanding of the challenges faced by clients. exporTT selected Facilitators all hold the following beliefs:

  • Participants are good, capable and competent; they come to the programme with high expectations and, they each have unique learning styles and face competing interests related to family and other life realities
  • Participants need acknowledgement, role models, frequent feedback and positive social bonds to feel emotionally safe.
  • Participants must be actively engaged in the learning process
  • Participants bring to the programme a wealth of knowledge, skills and experiences gained from formal and informal learning experiences. The role of the Facilitator is to assist the participants in relating the new knowledge to past experiences
  • Participants learn more effectively by doing or experiencing; the Facilitators’ focus is helping them to learn rather than teaching.
  • Employs highly interactive and participatory training environments
  • Competitively prices workshops which do not compromise quality
  • Possess excellent Customer Care qualities

The International Trade Specialist, which is hosted in collaboration with the eBSI Export Academy in Ireland over a nine month period. Take a look at our Certified International Trade Specialist.

exporTT is pleased to offer Trade practitioners in Trinidad and Tobago, the International Trade Specialists (ITS) programme attainable through eBSI Export Academy of Ireland.  This nine month e-learning programme culminates in a globally recognized certification which is recognized by the Institute of Export.

Course Modules include:

  1. Export Marketing Operations
  2. Trade and Custom Practice,
  3. Finance of International Trade and
  4. eBusiness for International Trade

To find out more about this programme please see below or contact the Training unit at: Phone: 612-EXTT ext 7912 / 7918 / 7901 or 7909/ 483-8311.

The Training unit implements Net Promoter Score concept

Arising out of a recent Bench-marking exercise, exporTT’s Training unit commenced calculating Net Promoter Scores or NPS for its activities.   The NPS measures customer experience and predicts business growth and is a proven metric which provides the core measurement for customer experience management programmes the world round.  The unit’s NPS is calculated by answering a key question – How likely is it that you would recommend exporTT’s training to a friend or colleague? using a 0-10 scale.

Respondents are grouped as follows:

  • Promoters       (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth.
  • Passives         (score 7-8) are satisfied but unenthusiastic customers who are vulnerable to competitive offerings.
  • Detractors      (score 0-6) are unhappy customers who can damage your brand and impede growth through negative word-of-mouth.

The Net Promoter Score is calculated as follows. Generally, any NPS over 30 is considered good, over 50 is excellent , and over 70 is exceptional.

See here the results of the unit’s activities:

As the unit executes upcoming workshops, we look forward to working with our clients to ensure that export capability is built and our NPS average is maintained.  For the unit, the NPS is an indicator that clients are satisfied that the workshop objectives met or exceeded their expectations and therefore they are willing to recommend exporTT as a training provider of choice.

Enable exporter performance today ! Recommend attendance at one or more of the upcoming workshops!

Read more about our client experiences here.


Meet the Team

Judi-Marie Rocke
Judi-Marie Rocke
Snr. Training Officer
For the last thirteen (13) years has made exporTT her work home.  She brings to the team a strong Sales
Tenika Phillip
Tenika Phillip
Training Officer
Tenika is responsible for the planning and coordinating the execution of relevant training programs which are specific to building the
Chrystal Granado
Chrystal Granado
Administrative Assistant
No Unit is complete without the support of the Administrative lead.  The Unit therefore depends on Chrystal to pull all
Additional Information

Current International Trade Specialists

Andrew Hosein | Antoinette Spencer | Camille James | Christian George | Cintra Sooknanan | Cy Padmore |Devi Ali | Dhanraj Harrypersad | Gareth Narinesingh | Giselle Roberts | Jamel Spring | Janelle Peters | Janelle Teemal | Kevin Crichlow | Kinda Thomas | Lisa Ramsumair | Marcia Potts | Melissa Pierre | Merlissa Khan | Nadia Jardine | Natalie Paul-Harry | Natalie-Anne De Silva | Nathali Richards | Patricia Govia | Priya Maharj | Ravi Sankar | Roann David | Ryan De Souza | Shamilla Khan | Shara Charles -Sajadhar | Stacy Rodriguez | Suzanne Ragbir | Tenika Phillip | Vincent Ramlochan | Vonetta Ramjattan

Adrian Theodore | Ann-Marie Williams | Anthony Marcelin | Chioke Pierre | Chrystal Jones | Deborah Hoyte | Donna Edwards | Dwight Brown | Dwight Newton | Gizel Thomas-Robert | Joanna Charles | Joy Francis | Joy Williams | Maria Padilla-Benjamin | Maria Winchester | Marlon Crawford | Marx Durity | Michael Bedasie | Nigel Bradley | Rebecca Durham-Lutchman | Richard Affonso | Roxanne Risbrooke | Rupesh Mahabir | Sheldon Blugh | Shelly-Ann Bhawanie | Tedesia Henry

Dharish Ramlal | Chandresh Sharma | Nakeisha Monticieux | Cheryl-Ann Baptiste | Shelly Ann Baptiste | Judi Marie Rocke | Andia Persad-Maharaj | Betty-Ann Narine | Simone Scipio Briggs | Miriam Rampersad | Renae Ward | Vinayak Sankar | Renee Solomon | Laura Pascall | Marianella Zamora | Adanna Taylor | Stacy Seeterram | John Francola | Rajiv Rampersad

Marc Hosten | Natalya Rahamatula | Aneka Danclair | Gabriella Gonzales | Christophe Cole | Daniel Diaz | Renuka Adiah | Crisen Maharaj | Trisha Cassie | Kristelle Ramcharan | Kevan Clarke | Lisa Roodal | Jared Coolkut | Leigh Inalsingh | Joanne Rampersad | Mandisa Granderson | Tricia Beckles | Tricia Clarke-De Freitas

Export Basics: Launching your Export Business during a Pandemic

What an excellent session - lots of information, including a business case, engaging delivery of material, lots of opportunities to reflect on how the information shared here can be used to strengthen my business! Thank you to exporTT and team for 3 hours well spent.

3 Circles Energy Consultants Limited
Marianne Hoseign
IP Clinic for Manufacturers

If you are serious about learning how to protect your creations, this is an excellent workshop which provides all the necessary and relevant information so you are well prepared for your filing your trademark. I also benefitted from “one on one” meeting with the Intellectual Property Officer (IPO)

Shamilla Ganpat
Selecting & Managing Agents and Distributors

Any company who is interested in taking their product into export markets should attend this seminar for key tips and guidelines for choosing if an agent or distributor is the preferred method for market entry.

Potential Exporter
IP Clinic for Manufacturers

This workshop is a must for all individuals who are actively involved in business, whether you are employer or employee. Understanding of Intellectual Property is required to all stakeholders of business and this is covered nicely in this workshop. I also benefitted from “one on one” meetings with the Intellectual Property Officer (IPO) – Richard Aching after the presentation facilitated by Mr Richard Aching.

AP Scott Trinidad Ltd.
Amit Bhalekar
Selecting & Managing Agents and Distributors

The programme proved to be beneficial to the exporters in attendance, where the information shared helps in the understanding of the importance of managing and creating distribution relationships.

Aurora Bitayson Ltd
Digital Marketing Blueprint: Effective Export Strategies for the Architectural, Construction and Engineering Services

exporTT’s Digital Marketing Workshop is valuable to all business owners, future entrepreneurs and anyone who is or plans to provide goods or services, so that they can navigate successfully in the new online business environment. As we learnt, 60% of GDP in the near future will be learned through the digital economy.

Carisoul Architecture Co. Ltd
Jo-Ann Murrell
Foreign Supplier Verification Programme for US Exporters

As usual, exporTT has provided companies the opportunity to better understand the industry & chart new courses for themselves in the export of T&T products to the world. Thanks exporTT!

Siddhi Sankar
Chatak Food Products Ltd

Want to learn more?

Exporter Training is one of the major functions of a Trade Promotion Organization like exporTT Ltd. This function involves planning and coordinating the execution of relevant training programmes which build the capacity of exporters to increase export competitiveness, develop new exporters and increases access to new markets.
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